In the FX series The Choe Show, artist David Choe interviews and explores relationships via paint and patter, finishing with portraits of guests rendered at the end of each exchange. Last Spring, tasked with reflecting the feel of the FX series, we put together a few different concepts for effective episodic packages that touched directly on details that we found significant after an early preview of the episodes.
Combining live-action angles of thick, heavy body paints with multi-plane arrayed flower and live-action plant details, we crafted an ever changing, ever shifting reflection of the series’ tone. Thick peaks of saturated paint meld with flower accents. Two-dimensional surfaces transition to three-dimensions while petals, pistils, and stamens erupt from rippling colors. In addition, we handcrafted analog type elements and alphabets to complete the package.
As a new and novel type of series, our intent, like all our projects, was to deliver unique visuals to communicate the program’s singular tone. We were happy to work together with the talented team at FX to follow through successfully on that intention.
Link to Stills and Credits
From slush to mush. It’s over.
Please Hammer, Don’t Squirt’Em.
The fifth and final season of You’re the Worst on FXX follows the two narcissistic self-destructive leads, Jimmy and Gretchen, approach towards their impending marriage.
For the episodic package and promos, we spent a couple days shooting thousands of sequential stills on location in Los Angeles throughout the YTW universe. In a broken editorial style we combined the loose photographic compositions of Silver Lake, cast imagery, anonymous wedding moments and letter boards common to the entrance of countless conference rooms, banquet halls, and other rental spaces when converted to wedding reception locations. Additionally, an original typeface was created to match the photographed letter boards and included in the final client toolkit deliverables for later updating of program details.
The reliably blue skied and sun-kissed LA weather let us make time efficient use of our glimmer-glassed, pro-misted, vintage lensed, and color balanced Canon bodies paired with a custom LUT created pre-shoot to unify the color of the final package. We even found ourselves briefly camping inside Ye Rustic Inn to backup flash cards to the cloud, but without getting blacklisted like Gretchen.
Beyond neighborhood specific street photography, further photographic elements like pattern details and obvious, high concept LA scenes of highway traffic, towering palms, distant skylines, etc. were captured and intercut for context.
Link to Stills and Credits.